Portfolio

Below are selected case studies showing how I work with short-form content, social media execution, and organic growth through real projects.

The bloom collective

Short-Form Content & Organic Growth Project

The Inspire Channel is a personal content project focused on motivational short-form videos across TikTok and YouTube Shorts.

Results:

3.4k subscribers

2.5M views

1.8k followers

600k views

platforms:

Objective:

  • Grow an audience organically

  • Increase views and engagement using short-form content

  • Test what formats, pacing, and visuals perform best

My Role:

  • Short-form video editing

  • Content selection and clip structuring

  • Visual pacing, captions, and formatting

  • Posting and consistency across platforms

Key Insight:

Short-form motivational content performs best when clips are concise, emotionally clear, and visually fast-paced, even when working with existing source material.

Social Content:

The bloom collective

Founder-Led LinkedIn Content & Organic Growth Project

The Bloom Collective is an early-stage consulting and coaching startup focused on helping founders and professionals grow with clarity and strategy. At the time of this project, the brand was in its early growth phase with minimal prior social media activity.

Results:

Total impressions:

10k

Reach:

3k

Period :60days

Platforms:

Managed:(2 founder profiles + 1 company page)

Objective:

  • Increase visibility through consistent posting

  • Build founder authority on LinkedIn

  • Improve engagement on organic content

  • Support brand awareness for the company

My Role:

  • Content ideation and planning

  • Writing and optimizing LinkedIn posts

  • Scheduling and publishing content

  • Basic performance tracking

  • Iterating based on engagement and impressions

Key Insight:

Founder-led content on LinkedIn creates stronger engagement and trust than brand-only pages, especially for consulting and service-based businesses.

Social Content:

Testimonials

"Nawfal joined our team already having some experience with digital content editing and some digital marketing concepts and strategies. Not only did he join and take direction and learn from us, but he was also able to provide us with helpful suggestions based on his experience and teach us some things about digital content creation and various tools. I would definitely recommend him to others looking for digital marketing help or work with him again myself!"

co-founder of The Bloom Collective Consulting Group

Let’s work together

hello@nawfalmedia.com

Have a project in mind? I’d love to hear your ideas and create something meaningful together. Let’s bring your vision to life.